MonsterInsights Review, Pricing, Pros and Cons



Enhanced ecommerce tracking, Google Analytics Dashboard, Universal Analytics & GA4

Free plan


Free trial


Money back guarantee


Money back guarantee days


SKU: 148510031349 Category:
8.5Expert Score
The Best WordPress Analytics Plugin
The goal of the MonsterInsights plugin is to make it easier to incorporate Google Analytics into websites built using the WordPress content management system. Event tracking, ecommerce tracking, affiliate link tracking, and a great deal more may all be configured with ease. Anyone may quickly get actionable insights for site changes thanks to the clear presentation of in-depth data in a format that is simple to read and comprehend.
Ease to use
Value for money
Customer Support
  • Straightforward Installation Process And Setup
  • Easy UI
  • Multiple Customization Options
  • No Third-Party Accounts Necessary
  • Effective Import And Export Of Reports
  • Quite Expensive
  • Limited Free Version
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You will get: Straightforward Installation Process And Setup Easy UI Multiple Customization Options No Third-Party Accounts Necessary Effective Import And Export Of Reports

What is MonsterInsights?

The finest Google Analytics plugin for WordPress is MonsterInsights. It enables you to quickly and without modifying any code set up Google Analytics. Additionally, the plugin has a variety of sophisticated tracking tools, which it automatically configures upon installation.

With MonsterInsights, you can determine which techniques are effective and generating results as well as what material your visitors are interested in.

It gives statistics to make business choices, gathers important data in one location with clear reports, and helps you learn more about your visitors. Over 2 million professionals use MonsterInsights, which is not surprising given its ease of use and wealth of capabilities.

Why do you use MonsterInsights in your wordpress website?

How frequently have you desired that you could learn more about your visitors? With Google Analytics, a fantastic tool that offers crucial information about your visitors, you can undoubtedly get insightful knowledge. Users who are not accustomed to viewing those numbers may find it daunting. In addition, it can be challenging to know where to begin and how to use this important information effectively.

By providing this crucial analytics data at a glance, MonsterInsights aids. By eliminating all but the information that is important to you as the website owner, it streamlines the process. It contains many sections that offer the appropriate information for any questions you could have.

But why would you require a tool for analytics? You can comprehend the following audience-related elements with the aid of an excellent analytics tool:

  • The formats and topics that your audience likes: This will assist you in producing more pertinent material.
  • How the audience finds your website: This will enable you to develop marketing plans that are more targeted based on how visitors reach your website.
  • Tracking audience conversion: Monitoring audience conversion can help you reach more people and increase the number of visitors who become paying clients.


Authors’ Report: Examine the top download links, top landing pages, top exit pages, top outbound links, top affiliate links, and the user demographics.

eCommerce Analysis: The conversion rate, transactions, revenue, average order value, top products, and top conversion sources are all displayed in this report.

Report from Search Console: View the most popular Google search terms as well as their click-through rates, average positions, clicks, and impressions.

Measurements Report: So that you may concentrate on the pertinent information, simply choose the data and time-frame for your reports that you wish to track.

Reporting Forms: Learn how well your forms are working and which one converts the most people for you.

Addon for EU Compliance: This is most likely one of the critical findings from the Monsterinsights review if you reside in the EU. With the help of this Addon, you can quickly integrate the Chrome opt-out extension, the Google AMP Consent Box, and other crucial plugins like Cookie Notice and CookieBot.
Time Period History. Choose the time period that you wish to view at all times. You are no longer solely restricted to the previous 30 days.

Engagement Monitoring: You may follow or disregard logged-in persons using this functionality. Additionally, MonsterInsights is shrewd enough to disregard specific user responsibilities like Editor and Administrator.

Downloading files: Track the downloads of your files. Learn who and from which pages is downloading your stuff.

Link tracking: This function lets you know which of several links heading to the same page is working best, allowing you to concentrate your efforts on that one.

Partner Links: Obtain crucial statistics on your affiliate links. You can improve your advertising by keeping track of each time visitors click one of your affiliate links.

Add-on ads: By tracking each time your banners are clicked using the “Ads” Addon, you can place them more effectively and boost your overall earnings.

MonsterInsights Pricing: How much does the MonsterInsights Costs?

MonsterInsights offers three pricing plans. Those are Plus, Pro and Agency. The price of those plans are $99.50, $199.50 and $399.50 per year respectively. They offer 14 days money back guarantee also. They do not offer any free plan or free trial. You should choose the plan which is the best fit for you.

MonsterInsights Pricing Plans

MonsterInsights Pricing

Final Verdict

We examined some of the most incredible features of this plugin in this MonsterInsights review. If you have the money to purchase the Pro edition—the Free version is a little too restricted and might not be enough to fulfill all your needs—we firmly feel that it is the finest Google Analytics for WordPress plugin available right now.

Is the price paid truly justified? It varies. Purchasing this plugin makes sense if your company receives a lot of traffic since you will gain priceless information on your customers. If not, simply wait for a deal as the regular price could be too high.

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MonsterInsights Review, Pricing, Pros and Cons
MonsterInsights Review, Pricing, Pros and Cons